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Click It or Ticket



Click It or Ticket is a high visibility enforcement program designed to raise safety belt usage and save people from death and serious injury on the streets and highways.

The program will use educational radio messages recorded personally by chiefs and sheriffs, along with stepped-up enforcement, to send a strong message that safety belts save lives.

The Click It or Ticket campaign is currently used in 18 other states and the District of Columbia. In other Click It or Ticket campaigns, the occupant restraint usage rate increased by more than 10 percent, meaning that thousands of previously unbuckled drivers and passengers began using safety belts and child safety seats.

The campaign consists of strict enforcement, strong educational messages in the form of ads on most radio stations in the area, and numerous public appearances by officers on behalf of the program.

Virginia's statewide safety belt compliance rate is currently 82.27 percent! The goal of the May 2010 Click It or Ticket Mobilization is to raise the rate to at least 83.7 percent.



May 2010 National Mobilization

Education & Media Wave
 May 17-23, 2010

National Enforcement Wave
 May 24 – June 6, 2010

Evaluation Wave
 June 7-13, 2010


 

 

Mobilization Resources

ORDER CAMPAIGN MATERIALS (Yard signs, banners, posters, etc)

30-second video spot
10-second video spot #1
10-second video spot #2

30-second radio spot

2009 Click It or Ticket Radio PSA Copy:
Word doc | Adobe PDF

 

2010 Smart, Safe & Sober Participation Agreement Form

• Download Form & Submit to your Highway Safety Office Program Manager: Word doc

2009 National Mobilization Forms

• Law Enforcement Reporting Form: Word doc

• PRE-Enforcement Seat Belt Survey (May Mobilization Only): Word doc

• POST-Enforcement Seat Belt Survey (May Mobilization Only): Word doc

 

2009 National Mobilization Templates

• Press Release Template: Word doc | Adobe PDF

• Blitz Media Template: Word doc | Adobe PDF

• Letter to the Editor Template: Word doc | Adobe PDF

• Sample Op-Ed: Word doc | Adobe PDF

• Fact Sheet & Talking Points: Word doc | Adobe PDF

• Radio PSA Copy: Word doc | Adobe PDF


2009 Mobilization


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Annual Seat-Belt Campaign Nets Results Posted
Officers Ticket Hundreds Along the Shenandoah Valley

Virginia Traffic Fatalities Dramatically Decline Over Memorial Day Weekend
Overall fatalities for the year also down significantly
Preliminary numbers indicate that traffic fatalities on Virginia highways for the 2009 Memorial Day weekend are the lowest in at least 10 years. As of noon May 26, 2009, five fatal crashes have been reported to the Virginia State Police.

Last year, a total of 18 people died in 14 crashes during the same holiday period. The 2008 death toll was the highest since 1998. During the past decade, the Memorial Day weekend has averaged 12.8 traffic deaths. Read more

Virginia State Police “C.A.R.E.” for Commonwealth's Highways This Memorial Day Weekend
Stepped Up Patrols Statewide and Click It or Ticket Enforcement Over the Holiday
Those traveling this holiday weekend can expect to see more Virginia State Police on the roadways statewide as part of the annual Operation C.A.R.E. traffic enforcement campaign.

The Operation Combined Accident Reduction Effort (C.A.R.E.) is a state-sponsored, national program designed to reduce crashes, fatalities and injuries caused by speeding, impaired driving and failure to use occupant restraints. Read more

‘Click It or Ticket’ Enforcement Campaign Kicks Off in Loudoun County, Leesburg

Expect heavy enforcement on area road and waterways this holiday weekend
At least eight law enforcement agencies are conducting a Route 60 blitz as part of the national "Click it or Ticket" campaign.

Central Virginia police plan checks for seat belt offenders

Safety belt use reduces injuries
Click It or Ticket returns to Virginia May 18-31
Too many people still take the attitude that "a traffic fatality will not happen to me." But there is still many people dying who could have been saved had they been more aware of good driving habits and wearing their seat belt

VCU Police participate in national “Click It or Ticket Campaign” to boost seatbelt usage
Virginia Commonwealth University Police have joined hundreds of law enforcement agencies across Virginia and the nation for the “Click it or Ticket” campaign to increase seat belt usage. The effort is designed to reduce traffic-related injuries and fatalities by convincing drivers and passengers to buckle up every time they get into a vehicle.

Higher Seat Belt Use Could Save Many Lives, Study Shows as 'Click It or Ticket' National Enforcement Campaign Kicks Off
Research Kicks Off 'Click It or Ticket' Nationwide Enforcement Campaign Set To Run May 18-31

An estimated 1,652 lives could be saved and 22,372 serious injuries avoided each year if seat belt use rates rose to 90 percent in every state, according to a new report. The research, based on 2007 data, also estimates seat belts saved a stunning 15,147 lives that year.

“Wearing a seat belt costs nothing and yet it’s the single most effective traffic safety device ever invented,” said Transportation Secretary Ray LaHood. The study was released May 14 on the launch of the “Click It or Ticket” nationwide enforcement campaign (May 18-31). Read more

Virginia Law Enforcement Buckling Down on Those Not Buckling Up
'Click It or Ticket' Mobilization to Help Save Lives

Law enforcement will be supporting Click It or Ticket through a variety of methods during the two-week period. Officers will have zero tolerance for traffic law violators in an effort to get every driver and passenger to buckle up, day and night.

In Virginia, law enforcement can cite drivers of vehicles where occupants under age 16 are not wearing seat belts or are not properly restrained in a child safety seat. Drivers stopped for other violations can be cited if they are not buckled up. Read more

 

2008 Mobilization

"Safety Belt Enforcement is Law Enforcement" (Adobe Acrobat PDF– 260 KB)

Click It or Ticket Blitzes All Over Virginia
Enforcement Blitz to Focus on Unbuckled Motorists-Day and Night

Law Enforcement Agencies Nationwide Crack Down on Safety Belt Violators As New Report Details the 18 Percent Who Still Fail to Obey the Law
Report Profiles One Out of Five Who "Still Don't Get it" — Young Males, People who Live in Rural Areas, and Pick-up Truck Drivers

 

 

Send us your 2009 Click It or Ticket photos!

Email us your photos and we'll put them online and maybe in the SS&S Calendar or Newsletter! Here's how to do it:

  1. Compose an email message to vachiefs@email.smugmug.com with the subject "vacp-sss" (DON'T include the quotes, and DON'T include any other characters).
  2. In the body, write a short, one-line description, such as "Harrisonburg CIOT" or "Warren Co. CPS class" or "Salem PD Checkpoint".
  3. Attach your full-size photos — DON'T size them down for email.
  4. Click SEND.

That's it!!

2009 Click It or Ticket Photos

 

2009 CIOT: Route 60 Blitz Kickoff

 

2008 Click It or Ticket Photos

 

2007 Click It or Ticket :

2007 Click It or Ticket Photos

 

2006 Click It or Ticket :

2006 Click It or Ticket Photos